Ensure a steady stream of income.


A product that proves its worth every month.


Become one of SideIQ’s first 10 founding partners. 30% recurring share, for life, on all customers you refer. No targets, no exclusivity, cancellable monthly.

Partner worden Hero afbeelding

We build the platform. You bring it to the people who need it.

SideIQ replaces the stack currently used by SMEs: CRM, email, telephony, scheduling, quotes, invoices, documents and AI, all in a single platform. Customers save on tools, free up time and end up with more profit at the end of the day.

We handle the product, the infrastructure, support and ongoing development. You bring it to your network and assist with the initial implementation. For every customer you sign up, you receive 30% of their monthly payment, for as long as they remain a customer.

No affiliate programme, no reseller deal, no referral bonus. Something far more fundamental: an invitation to become a co-owner of customer value, for as long as that value exists.

Before we talk about revenue models, let’s first look at where SideIQ comes from.

Most business software is built around separate functions. A CRM for contacts, an email tool, a system for quotes, another system for invoices, a work planner, and on top of that some standalone AI. On paper, it looks powerful. In practice, it’s a jumble, where data is scattered everywhere, context is lost between systems, and the work itself isn’t really visible anywhere.


Businesses don’t work with isolated records. They work in flows. A message becomes a lead. A lead becomes a conversation. A conversation becomes an opportunity. An opportunity becomes a quote, an agreement, an order, an invoice. Yet most systems are built as if these steps have nothing to do with one another.


SideIQ came about when Redframe, a Dutch software development company, and Hygienic, the company behind Bureau voor Dierplagen, both encountered the same problem. A software company that had tried every existing tool, and a pest control firm that saw its work spread across Pestscan, Teamleader and Snelstart. Neither could solve it alone. Together, they could.


This gave rise to the question that defines SideIQ: what if software were built not around functions, but around the way work actually flows through a business? Not an all-in-one tool that is mediocre at everything, but a platform where communication, clients, documents, planning and payments are connected in a single continuous narrative. Adaptable to each sector via Collections and Blueprints. AI that understands the context of the work, not just the individual messages.


This programme exists because we cannot go it alone, and because we do not want to. SideIQ has been built from the outset in collaboration with people who know their work and their industry inside out. For the next phase, we need partners who bring the same approach to the table. Who see where companies in their industry are really struggling, and who want to help SideIQ fit in there. In return, we share, fairly and for life, in the value you bring.


We’re not building an affiliate machine. We’re helping to build the next generation of business software, together with partners who see it the same way.


Why this works differently

Pillar 1

30% recurring lifetime

No cap, no phase-out, no expiry date. As long as the customer pays, you keep earning. A customer who stays for 5 years brings you 5 times the annual fee — without you having to do anything extra.

Plan an introduction
Meer gedaan krijgen met SideIQ

No lock-in, no exclusivity

The contract can be terminated by either party on a monthly basis. You are free to continue selling or recommending other tools. The revenue you have generated will continue to accrue as long as your customers remain active.

Can be canceled monthly by both parties. You may continue to sell or advise other tools. What you have built up will continue as long as your customers are active.

Meer gedaan krijgen met SideIQ

We are taking part in the first phase

Founding partners receive co-selling support: we’ll join your first five demos, help you set up your first customer, and hold weekly check-ins for the first 90 days.

Founding partners get co-selling: we join your first 5 demos, configure your first customer with you, and have weekly check-ins for the first 90 days.

Plan an introduction
Meer gedaan krijgen met SideIQ

What it delivers per customer

No pipe dreams. No “earn up to €100K” claims. Concrete figures per band, with a realistic calculation for year 1.


Solo and Team are now going live as our core plans. Business and Scale will follow later. For your clients and for you. As your clients grow, they’ll upgrade, and your recurring revenue will grow with them.

Solo - Monthly customer price

€70,-

  • Your monthly revenue: €21
  • €252 per year
  • For 10 customers per year: €2,520
Team - Monthly customer price

€199,-

  • Your monthly revenue: €60
  • €717 per year
  • For 10 customers per year: €7,170
Business - Monthly customer price

€399,-

  • Your monthly revenue: €120
  • €1,437 per year
  • For 10 customers per year: €14,370
Scale - Monthly customer price

€699,-

  • Your monthly revenue: €210
  • €2,517 per year
  • For 10 customers per year: €25,170

Scenarios

01

Scenario A: The freelancer

Marketing freelancer, bringing in 1 client per month, a mix of solo and team work. After 12 months: 12 active clients, recurring income ~€480/month, annual revenue ~€2,880. Alongside existing practice.

02

Scenario B: The independent consultant

SME consultant, 2 clients per month, primarily Team Band. After 12 months: 24 active clients, recurring income ~€1,440/month, annual revenue ~€8,640 on top of normal practice income.

03

Scenario C: The small agency

Digital agency, 3–4 Team clients per month plus 1 Business client per quarter. After 12 months: 40+ active clients, recurring revenue of approximately €2,500–€3,000 per month, annual revenue of €30,000+ on top of service revenue.

Not everyone wants the same thing. That’s why there are three types of partner. That is why there are three partner types.

Some people want to earn a few hundred euros extra a month on top of their current job. Others use it to build up a substantial second source of income. A few even become network builders themselves. You start where it suits you and keep growing if you want to.

01

Independent Partner: For freelancers, consultants and the self-employed with a network.

You’ll bring in leads and assist with initial demos. SideIQ will handle the technical setup. There are no mandatory hours outside of your regular work. Realistic earnings in year 1: €2,500 – €7,000 recurring

02

Agency Partner: For digital agencies and SME consultancies with an implementation practice.

Full-service sales and implementation, potentially with separate service fees. Deeper accounts, closer relationships, often industry-specific. Realistic in year 1: €10,000 – €35,000 recurring + service margins

03

Channel Manager: For network operators and regional players.

You will build a sub-network of independent and agency partners. You’ll receive a 10% override on their performance, plus keep 30% for yourself. Realistic target for year 1: €25,000 – €100,000+ recurring

Many partners continue to grow: from Independent to Agency in year 2, and from Agency to Channel Manager in year 3. There’s no obligation — it’s simply a natural progression if that’s what you’re looking for.

A partner is not a reseller. You act as an extension of SideIQ within your network. You are an extension of SideIQ in your network.

That’s why we invest in you before we expect anything in return. Here’s what you’ll get, in concrete terms, with no strings attached.

Partner playbook SideIQ

Right from the start

  • Partner portal access with real-time insights into leads, customers and commissionswith real-time insight into leads, customers and commissions
  • Demo account with sample data tailored to your industrytailored to your industry
  • Brand toolkit — logos, screenshots, brochures, sales deck— logos, screenshots, brochures, sales deck
  • Cheat sheet for sales conversations — FAQs, objection handling, scripts— FAQs, objection handling, scripts
  • First 5 co-demos for founding partners — we’ll join infor founding partners — we join in
  • WhatsApp group for partners to communicate with each other and with the SideIQ teamfor partners among themselves and with SideIQ team

Ongoing

  • Monthly product updates and release notesand release notes
  • Quarterly live training sessions with the teamlive with the team
  • Weekly one-to-one check-ins during the first 90 days for founding partnersin the first 90 days for founding partners
  • End-customer support — we handle the technical helpdesk for your customers— we handle the technical helpdesk for your customers
  • Featurebase access — your feature requests help shape our roadmap— your feature requests help guide our roadmap

Who is this for?

It is a match

  • You have an active network in SMEs, the service sector, property, recruitment, installation or similar industries
  • You’re already selling something relationship-based — advice, implementation, training or consultancy
  • You’re happy to share anecdotes about your work with your network
  • You’re patient when it comes to building a recurring revenue stream — you won’t be making €5K a month by month 3
  • You’re a good fit for us: honest, no hype, no aggressive sales tactics

No match

  • You’re looking for a passive income stream that requires no work
  • You expect to earn thousands of euros a month within three months
  • Your network consists mainly of large enterprises (200+ employees)
  • You currently sell products using aggressive closing tactics
  • You want exclusivity for a region or sector

Being upfront saves everyone time. We are currently recruiting 10 founding partners, selected manually. Not everyone who applies will become a founding partner. A polite ‘no’ now costs everyone less than a ‘yes’ that we have to reverse later.We are now recruiting 10 founding partners, selected manually. Not everyone who registers becomes a founding partner. A polite no now costs everyone less than a yes that we have to reverse later.

Frequently Asked Questions

Q1 · How many hours a week will this take?

For a single client, you’ll spend around 5–10 hours spread over two to three weeks on recruitment and initial implementation. After that, 30 minutes a month for client relationship management. No mandatory hours, no targets — just a minimum commitment to remain an active partner.

Q2 · When will I be paid?

Monthly, within 14 days of the client’s payment to SideIQ. You invoice us as a self-employed person or organisation. The partner portal shows in real time what is due.

Q3 · What if I want to stop?

Terminable monthly by either party. What you’ve built up continues — recurring revenue keeps coming in from clients you’ve brought in as long as they’re active.

Q4 · Can I continue to sell or recommend other tools?

Yes. We don’t require exclusivity. Many partners sell multiple platforms alongside each other. The only question is: does SideIQ fit your approach, and do you have a network that would be interested?

Q5 · How do I know my leads aren’t being ‘stolen’ by someone else?

You register a lead via the partner portal. From that moment, it is assigned to you for 60 days — no one else can claim it. Upon conversion, you are the credit holder for the entire lifetime of that customer.

Q6 · What if SideIQ is already approaching the same lead directly?

We operate under a fair-deal rule: if a lead is already active in our pipeline (contact within the last 30 days), you cannot claim it. However, we do try to collaborate where possible — if you have the relationship and we have the contact, we’ll do co-selling.

Q7 · What’s the difference from an affiliate programme?

Affiliate programmes often pay a one-off commission or capped fee. SideIQ pays 30% recurring lifetime — no cap, no reduction. What’s more, we’re relationship-focused: weekly check-ins in the first 90 days, not just a tracking link and ‘good luck with that’.

Q8 · Can I do this alongside my full-time job?

It’s possible, but the Independent path suits you best if you’re working alongside your main job. Be realistic: being a founding partner requires your attention in the first 90 days. If you don’t have the time right now, this might not be the right moment.

Q9 · How long will it take before I get my first client?

Realistically: on average 6–8 weeks from signing. The first month is spent on onboarding and initial meetings. Client signed in month 2, live in month 3, first recurring commission in months 3–4.

Q10 · What if my client upgrades from Solo to Team later on?

Your clients remain your clients. Upgrades to higher tiers, extra users, later additions — everything runs through your account. Even if the upgrade is activated by SideIQ at the client’s request. Lifetime is lifetime.

Founding 10 — hand-picked

We will be expanding the partner programme later on. The first 10 founding partners will be personally selected and will receive extra support. Join us now.

Arrange an introductory meeting. Not a sales pitch... just an honest chat. No pitch... just an honest conversation.

30 minutes. You tell us about your work and your network, and we’ll explain how SideIQ supports partners as a platform. No sales pressure, no lengthy demo.

At the end of the conversation, we’ll both decide whether this is a good fit. If so, you’ll receive the full Partner Playbook and we’ll schedule your onboarding. If not, you’ll still have a clear picture of the partner landscape.

We are currently recruiting 10 founding partners — hand-picked. Applying doesn’t automatically mean you’re in, but it does guarantee an interview within 5 working days.

  • Response within 24 hours
  • Initial consultation within 5 working days
  • No obligations on either side